Make a difference for animals — your way

Thinking about eating more plant-based meals? That's great! Every step toward reducing animal products helps create a kinder food system.

But we know diet change isn't easy… Life gets busy, family members have different preferences, and sometimes plant-based options just aren't available.

Here's something you might not know: You can help end factory farming without changing your diet at all.

The biggest difference you can make

Donating to truly impactful charities can do even more to tackle factory farming than going 100% plant-based.

Working with expert charity evaluators, we’ve identified 6 of the world’s best charities making the lives of factory farmed animals better and building a more sustainable food system. See how little you’d need to donate to do as much good for animals and the planet as going fully plant-based.

It’s like a carbon offset calculator, but for your plate. Still have questions?

  • In short, our calculator combines data on the average adult diet in the U.S, Canada, United Kingdom, Ireland, Australia and New Zealand with our recommended charities' estimated costs to help different animals. Learn more about where these numbers come from here (includes a link to the underlying calculations, which you can check for yourself). Keep in mind that there is a significant margin of error in these kinds of calculations, which we have accounted for by modelling conservatively.

    When I go to donate, why does it say I'm helping so many more animals than are raised to produce my food?

    • All of our expert-recommended charities either significantly improve the lives of factory farmed animals, or reduce the number of animals that are factory farmed. The welfare improvements they achieve today make a massive difference, but they don't yet result in completely benign farming practices.

    • For example, chickens raised according to the Better Chicken Commitment (BCC) suffer roughly 50% less those raised with standard industry practices. This means your donation needs to cause two chickens to be raised in accordance with the BCC to help chickens as much as they're harmed when factory farmed.

    • Because of this, when you balance your diet through FarmKind, you are helping a far larger number of animals than contribute to your diet, giving each a smaller benefit than is commensurate with the harm of raising them.

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